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Horn, W. (1963a, June 15). A test-interview-survey . ANA - ESOMAR. Retrieved May 08, 2024, from
https://ana.esomar.org/documents/a-test-interview-survey-
Strothmann, K. (1961a, June 15). Criteria for appreciating the value of interviews in the field of industrial research (German). ANA - ESOMAR. Retrieved May 08, 2024, from
Strothmann, K. (1961a, June 15). Criteria for appreciating the value of interviews in the field of industrial research (English-French). ANA - ESOMAR. Retrieved May 08, 2024, from
Lorenz-Christensen, J. (1960a, June 15). New possibility of comparative testing of advertisements. ANA - ESOMAR. Retrieved May 08, 2024, from
https://ana.esomar.org/documents/new-possibility-of-comparative-testing-of-advertisements